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Showing posts from August, 2021

Digital marketing strategies

  1) The 5As of marketing Do you remember the famous    4Ps of marketing ?  At Cyberclick we have turned this concept around to reflect that the priority of marketers is no longer to sell but to help users solve their concerns.  In our opinion, these will be   the 5 great marketing concepts   in 2021: Provide  value to the user. Help  the client to solve their problems and needs. Anticipate  the future demands of our target audience. Adapt  to the buyer persona. Automate  marketing. 2) The story doing Brands are no longer just looking to tell stories, but to get users involved and live their own experience. Story doing strategies  start from knowing what we want to tell, what we want to provoke, and what we want to achieve.  A star example would be Red Bull, which already in 2012 managed to put the entire planet on edge with the jump from the stratosphere. 3) The fragmentation of OTT television OTT service   applications  are experiencing a phenomenon similar to that experienced by tel